Sales drive every aspect of our economy here in our area. There is a always a multitude of leaders and managers who wish they had the best sales team in their respective industries. We all know good salespeople are very hard to find. Once good people are on a good team, it is tough to get them away from their successes and achievements. Getting and training new sales professionals are top priorities.
But one question still needs an answer. What makes a good salesperson?
Here are eight critical ingredients to both sales and success that support Carnegie Principles:
- Empathy: Compassion and understanding are critical components of salespeople. Listening drives both.
- Sincerity: People sense honesty and will walk away or hang up if they sense false urgency or pushiness.
- Results-driven: That personal drive for success is not in every one. But professional drive is very trainable and very coachable.
- Learning: Education is the cornerstone of achievement. Sales, like chemistry, is a true science and being a student of the process is very important.
- Responsibility: Duty and accountability in day-to-day sales growth means an array of prospects. It also means the ability to manage and nurture a client base. Prospects and clients are key factors in sales success.
- Self-confidence: The ability to sell across products, services, and demographics is mostly mental. The biggest challenge is always between one’s ears. Good people grow in both poise and ability.
- Problem solving: Maybe the better term is solution finder; assessing both needs and wants quickly and efficiently is at the heart of good sales results.
- Decision making: In sales, a multitude of decisions must be made every day to grow. Who to see and what to sell are just two. Decisions are essential.
One of the best, yet most difficult professions for success is sales. The harder a salesperson works the more income is generated. Ethics and commitment go hand-in-hand. Winning and influence are key variables for both new and experienced sales professionals. The honesty of Dale Carnegie must be in every deal.
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